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[材料题] (1)To be in business in the 21st Century is to experience crisis. Amid turbulent markets, ever-shifting world events, aggressive NGOs, zealous regulators, empowered consumers, and a global digital news cycle measured in minutes, it’s no longer a question of whether crisis will strike your organization. It’s a question of whether you will be prepared when it occurs.(2)When an organization’s reputation is attacked, protecting and defending that most precious asset becomes the highest priority. An inadequate or ill-timed defense can result in irreparable(不能挽回的) damage to a brand. To emerge with its reputation intact, an organization must anticipate every threat in advance and respond with confident counter measures.(3)No matter what the size or nature of a crisis, the professional senior counselors at Levick Strategic Communications have seen it and solved it. Levick teams have managed crises and litigation (诉讼) matters throughout the United States, Europe, Asia, and the Middle East. They are consistently recogn
单项选择题1.According to the passage what is most critical to the business organizations in the turbulent markets?

A、Good organization reputation.

B、Enough and effective preparaions.

C、Owing a good and widely accepted brand.

D、Help from zealous regulators.

  • B
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单项选择题2.Which of the following statements is NOT true according to the passage?

A、The senior counselors at Levik strategic communications are very effective.

B、Currently, the crises faced with corporations are not only caused by poor communication.

C、With help from experienced crisis communications specialists, companies, governments, etc. communities must be able to manage communication problems.

D、It is vital to ensuring your brand and your reputation by knowing and planning for what may come next.

  • C
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单项选择题3.Where is the passage possibly taken from?

A、A certain service advertisement.

B、A training Center’s booklet.

C、A book about communication strategies.

D、A non-profit organization.

  • A
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单项选择题4.From the passage we can infer that_________.

A、Levick Teams is an international inquiry service organization

B、Levick Teams is a leading communications service center of the United States

C、Levick Teams is the only service center for companies, governments and non-profit organization to lie on

D、Levick Teams’ business is to know and plan for what come next for its customers

  • A
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单项选择题5.One of the purpose Levick teams in dealing with crisis work is __________.

A、to get rid of economic crisis

B、to avoid criticism from the public

C、to cultivate thought leaders and problem-solvers

D、to change crisis into opportunities

  • D
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